A New Automotive Chapter for Kent: Genesis Studio Set for Ashford
Kent is set to welcome an exciting addition to its automotive scene with the announcement of a brand-new Genesis Studio in Ashford. This upcoming luxury vehicle showroom, opened by Marshall Motor Group in collaboration with Genesis, is scheduled to open its doors in Spring 2026 at the Orbital Business Park located in Ashford. This partnership marks a significant development for the region, providing new opportunities for local residents and car enthusiasts while expanding choice in the premium car market.
The Genesis Studio Experience: Blending Innovation with Korean Hospitality
The Genesis Studio aims to offer customers much more than just a vehicle showroom. It promises an immersive environment where visitors can engage with cutting-edge automotive technology within a space designed to reflect both the brand’s innovative spirit and the welcoming culture of Korea.
A Glimpse Inside the Future Studio Design
The studio’s interior will feature distinctive design elements that combine modern aesthetics with advanced digital technology. From interactive displays showcasing the vehicle lineup to thoughtfully crafted lounges, the space is designed to provide a comfortable yet futuristic experience. Attention to detail and the integration of technology will allow customers to explore Genesis vehicles fully and understand the brand’s advanced features firsthand.
Genesis’s Signature Customer Service Model
Known as the ‘Genesis Difference’, the brand’s customer service revolves around transparency, personal assistance, and convenience. Each visitor is assigned a personal Genesis assistant to guide them through the buying or leasing process, including transparent pricing with no hidden costs. The studio will also offer at-home test drives and services, reflecting a hospitality ethos inspired by Korean culture, emphasizing respect, attentiveness, and a customer-first approach.
Marshall Motor Group’s Continued Investment in Kent
Marshall Motor Group has long been a trusted name in Kent’s automotive industry. Their commitment to the area is further demonstrated with this new Genesis Studio, reinforcing their dedication to offering premium vehicle experiences across the county.
Marshall’s Existing Footprint and Local Commitment
Before the new studio opens, Marshall currently services Genesis buyers using its facilities at Marshall Hyundai Ashford, providing access to new, approved used Genesis vehicles, and servicing options. This expansion with Genesis aims to deepen their presence in Ashford and cater to growing demand for luxury vehicles in the region.
Temporary Arrangements and Immediate Access to Genesis Vehicles
Customers interested in Genesis vehicles can visit Marshall Hyundai Ashford to view and test drive models, while the new dedicated Genesis Studio is being developed. This ensures local drivers can engage with the brand without waiting for the 2026 opening.
Economic and Community Impact in Ashford
The arrival of the Genesis Studio brings promising prospects for Ashford’s local economy, not only through direct job creation but also by reinforcing the town as a centre for premium retail and investment.
Creating Local Opportunities and Jobs
The studio will generate a variety of roles, including sales, customer service, technical support, and management positions. By recruiting locally, Marshall aims to support employment in Ashford and provide training opportunities that equip residents with skills relevant to the evolving automotive industry.
Ashford as a Destination for Premium Retail and Investment
This development aligns with Ashford’s broader growth ambitions, enhancing the town’s appeal as a location for luxury retail experiences. The presence of a prestigious brand like Genesis adds to Ashford’s profile, encouraging further investment into the area.
Understanding Genesis: A Newcomer in the Luxury Vehicle Market
For those less familiar with the brand, Genesis represents a fresh face in the luxury automotive sector, backed by notable heritage and a forward-thinking approach to vehicle design and ownership.
Origins and Philosophy of the Genesis Brand
Genesis is the luxury vehicle division of Hyundai Motor Group, launched in 2015 to challenge established premium brands. It builds on a philosophy that combines design excellence, technological innovation, and superior customer care, aiming to redefine what luxury means in the automotive market.
Key Models and Market Position
The brand offers a range of luxury vehicles including sedans, SUVs, and increasingly, electric models. With a focus on sustainable mobility, Genesis has introduced electric options that combine performance with zero emissions, catering to contemporary buyer preferences while maintaining a premium feel.
Looking Forward to Spring 2026 and Beyond
The opening of the Genesis Studio in Ashford represents a significant milestone in Kent’s automotive offerings. It promises not only a new destination for premium car buyers but also meaningful economic benefits and community growth. As Spring 2026 approaches, anticipation is building for a stylish, customer-focused automotive experience reflecting both global innovation and local pride.
Residents interested in leasing or purchasing a Genesis vehicle, or those seeking more information about upcoming job opportunities, can currently visit Marshall Hyundai Ashford or follow kentlocal.co.uk for future updates regarding the Genesis Studio launch.