What is the WeRoam App? Your New Partner for Active Travel
Smart Tracking and Personalised Motivation
Kent County Council has introduced the WeRoam app as part of its efforts to encourage residents to embrace walking, cycling, and wheeling. This user-friendly app tracks your daily active journeys and offers personalised prompts to keep you moving. Whether you walk to the shops, cycle to work, or enjoy wheeling in your neighbourhood, WeRoam records your activity and sets achievable goals tailored to your lifestyle.
To keep motivation high, the app features challenges and rewards, giving users incentives to stay active. Regular feedback and goal-setting encourage users to build habits that support their health and wellbeing.
Building an Active Gravesend Community
More than just a tracking tool, WeRoam fosters community engagement by allowing users to form or join groups such as walking-to-school clubs or workplace cycling teams. These groups enable users to share experiences, plan group activities, and participate in local neighbourhood chats to support each other. This social element helps users stay motivated and connected while encouraging a sense of belonging around active travel.
Why Gravesend? A Groundbreaking Pilot for Kent
Strong Local Partnerships for a Healthier Community
Gravesend was chosen as the pilot location for the WeRoam app due to its active community spirit and commitment to sustainable travel. Kent County Council is collaborating with multiple local partners including Gravesham Borough Council, Cyclopark, One You Kent, and local places of worship such as the Gurdwara to bring this initiative to life.
The launch event was held at Cyclopark, where residents enjoyed free activities like e-bike tasters and bike maintenance sessions from Dr Bike. These efforts aim to create excitement around active travel and make it accessible to all residents.
Gathering Insights for a County-Wide Rollout
The pilot phase will run for six months, during which the app will collect data on user activity, preferences, and barriers to active travel. Kent County Council plans to use this data to evaluate the app’s impact on community health and travel habits.
Spencer Dixon from KCC noted that the findings from Gravesend could help inform a wider roll-out across Kent. If successful, the app could become a key resource to support healthier, more sustainable lifestyles throughout the county.
The Benefits for Gravesend Residents: Move More, Live Better
Boosting Physical and Mental Wellbeing
Active travel contributes significantly to physical health by increasing daily exercise, improving cardiovascular fitness, and strengthening muscles. Regular walking, cycling, or wheeling can also improve mental wellbeing by reducing stress, lifting mood, and promoting better sleep.
Using the WeRoam app provides gentle encouragement to incorporate more activity into everyday life, making it easier for Gravesend residents to enjoy these health benefits.
Sustainable Travel: Good for Your Pocket and the Planet
Short car journeys contribute substantially to local congestion and air pollution. WeRoam encourages switching these trips to walking, cycling, or wheeling, reducing emissions and improving air quality in Gravesend.
This change can also save money by cutting fuel costs and parking fees, while reducing wear and tear on vehicles. Active travel is a practical way for households to lower transport expenses while helping the environment.
Exploring Gravesend Actively
Gravesend is home to many parks, trails, and points of interest that become more enjoyable when explored on foot, by bike, or in a wheelchair. The app helps users discover new routes and local attractions, turning everyday movement into enjoyable journeys.
Getting Started with WeRoam: Simple Steps to Active Living
Downloading the App and Joining the Movement
Residents aged 16 and over in Gravesend can download the WeRoam app free of charge from the Apple App Store or Google Play. Once installed, create an account and start tracking your active travel immediately.
For more information and to download the app, visit www.weroamapp.com. Joining groups or starting your own local activity circle is easy and helps build community support.
Beyond WeRoam: KCC’s Broader Commitment to Active Kent
Investing in Infrastructure and Support
WeRoam complements Kent County Council’s ongoing investments in infrastructure designed to support active travel. New cycle paths, pedestrian improvements, and safer streets are being developed to encourage more residents to choose walking, cycling, and wheeling for short trips.
A Vision for a Healthier, More Connected Kent
KCC’s wider goal is to foster healthier communities, reduce carbon emissions, and improve overall quality of life across Kent. The WeRoam app is a key part of this vision, connecting technology, community, and health initiatives to create lasting change.
The Gravesend pilot represents an exciting opportunity for residents to be part of a movement toward more active and sustainable living. By using the app and joining local groups, individuals can support themselves and their community to move more and live better.
Kent County Council encourages all eligible Gravesend residents to participate in the WeRoam pilot and help shape the future of active travel across Kent.
